LAURENCE SEVY
Laurence is the principal designer and owner of Quietly an interior design firm with a holistic approach to designing spaces. Originally hailing from Paris and having spent decades in London, Laurence now calls the action-packed streets of Tel Aviv her home. An expert in lifestyle and interior trends, she has carved out a wellness niche within the design space that helps make sustainable and mindful design practices approachable for all. In addition to curating tranquil environments for her clients to destress and find their inner peace, Laurence is also a mom to two-year-old Eléa. We caught up with Laurence on what it was like to have her first child as the initial Covid lockdowns were unfolding worldwide, the power of owning her own business, and the importance of girlfriends.
How did you get the idea to start Quietly?
I had worked as an interiors stylist, design writer and trends consultant for almost 20 years. At the same time I practiced yoga and meditation and generally was very driven towards self-care practices and holistic wellness. I always actively searched for my own inner peace and my own sense of balance. I realized that I could put my years of experience in interiors at the service of others, and bring wellness within our walls. I truly believe the home should be a restorative space that alleviates tensions and reduces stress. That’s how Quietly was born. A holistic home connects your mind, body, spirit, and space all together.
What is your favorite part about collaborating with your clients in the design process?
I think it’s the opportunity it gives me to open their eyes to the choices they can make to create a better environment for themselves, for their family, and for the planet at large. When I source materials and products for projects, I always prioritize natural, environmentally responsible, toxin-free, and cruelty-free options, and I love to see their interest when I explain the reasons behind these choices. It makes me feel like I can truly help in the humongous task of crafting a healthier future for our children.
These last couple of years have brought about significant changes in the way we approach our homes and wellness spaces. What are your thoughts on the trends surrounding this and where do you see the industry going?
The wellness industry is booming. What it means for our homes is that they need to be a lot more life-supporting. They need to cater to more needs than ever and work really hard for us. That’s where professional interior designers can really help to make the most of the space, and to ensure your home is the best it can be. I host workshops with small groups of people where I share my tips on how to turn your home into a calm, healthy sanctuary that supports growth and contentment, and I love these sessions where I get to answer real life questions and provide simple, practical solutions.
How was it becoming a Mom for the first time as the world was locking down due to Covid?
Traumatic. I won’t lie, it was the darkest time of my life. My daughter was born 3 weeks early, and 7 days before the first lockdown. I literally left the maternity ward - where I felt slightly claustrophobic already - to get locked in with my newborn, my husband, and my mum for 2 months straight. Let’s just say the pre-baby and post-baby lives could not have been more different!
As a sustainable company as well, we love to see other players in this space. Do you feel like this is a growing trend in interiors as well as fashion?
I don’t see sustainability as a trend at all. For decades, sustainability was just an add-on, an after-thought some brands showed a limited interest in. Today, sustainability is a mindset, it is woven into the fabric of our society. It is expected. No brand can afford to dismiss it. Yes, it’s here to last and thank god for that. But we still have a long way to go. We can end waste, but we can only do so when the circular economy becomes our primary industrial model. As brands we have huge educational roles to play, and as consumers we need to buy less and better. So much better.
How important is building a community and support-network to you, and how do you go about nurturing that?
It’s capital. I am lucky that I am surrounded by an incredible community of women. It’s not always easy to find the time but I make a point of socializing at least once a week if not more. I need the inspiration I get from my friends, that’s one of the things that was the hardest for me to live without during lockdowns.
When you get a minute to yourself, do you have a self-care routine, and if so, what does it entail?
I used to have long self-care routines in the mornings with yoga poses, meditation and a very slow, very indulgent cup of tea. Now I’m a mum and morning routines are a lot more chaotic! But I always light a candle or some incense in the evening. It sends the message to all my cells that it’s time to unwind.
Best piece of life, career, or parenting advice ever received?
“Stress is a perverted relationship to time.” – John O’Donoghue
What are some of your go-to wardrobe staples? Is there anything you’ve needed but couldn’t find that you wish for The Line 9 to create?
The jumpsuit! No joking, I am wearing it as I type this and I am thinking of getting it in other colors. It is the most versatile piece I own. It’s elegant but comfortable, perfect for the playground but also for a night out, simple but special, and so easy to just throw on but still look good!
In general I love flowy linen pants with an interesting cut. I could see The Line 9 doing beautiful ones!
Shop Laurence's Look: The Maxi / The Tee Dress
